By the late 1980’s when this album came out, so much had changed for Gloria Estefan. An And for just about everything in the Latin-pop/freestyle field of dance music-which had come to rely a lot on people such as Lisa Lisa And Cult Jam as much as Gloria. And it was Estefan who more or less got the ball rolling. This is the album where her roll as a singular Latin diva really began to shine on her own. It’s not clear despite her top billing over Miami Sound Machine (which would continue on the next album) if this album is her solo debut or the final group effort.
Actually, this album wound up being something of a mixture of both as “Emilio And The Jerks” are credited for production. So it’s likely they would be more considered to be her backing band here than her being in more of a participatory role. What mattered most here is just how wonderful an album this is overall. There are some times where an album is based more in uptempo music or ballads. On this album anything, regardless of tempo, is very well done. Now this was recorded in 1987 so the album is arranged with a heavily “contempo” electro-dance style sound.
All the same, every synthesizer used here is used as a rhythm element. So this album is primarily based in rhythmic uptempo numbers such as “”Betcha’ Say That”,the title song,”Give It Up”,”Love Toy” and “I Want You So Bad” so for those who couldn’t get enough of the huge hits “Rhythm Is Gonna Get You” and “1-2-3” will find the rest of the album is very consistent AND equally as poppy. So there’s no filler material here. There are two ballads here-both very different. My favorite is “Can’t Stay Away From You” which is of course the more rhythmic of the two.
“Anything For You”,which with it’s big ballad sound really showcases the more vocal style of Estefan’s music to come. I’ve always been the first one to say that with all the saturation radio play of their hits Gloria and Miami Sound Machine were one of the more unheralded pop phenomenon of their time and their music was highly impressionable on the big Latin pop boom of Ricky Martin and such a decade or so later. And during the the mid to late 80’s the electro/synth dance music of the day got just what it needed in the pulsing Latin rhythms of the freestyle movement.
The freestyle dance approach is one Miami Sound Machine (among others) helped to pioneer. So I’ll always remember this album less as a period piece (as some people might) and as an important step forward in terms of how,at different times, Latin musical styles have helped rescue pop music from rhythmically stifled time periods even when it seemed other significant musical genres could not. Let It Loose would not be the final album credited to Miami Sound Machine. At the same time, it represented them as a significant part of 1987’s vital focus of live and electronic sounds in dance music.